Nonprofit administrator, strategic communications and marketing leader, speechwriter, convener, chicken wrangler, dog chaser, recreational bird photographer
Poppy, Thor, my wife, Julie, and I split our time between Idaho’s biggest town, Boise, and one of its smallest, Atlanta.
I am the executive director of Surel’s Place, a nonprofit artist residency in the heart of the Surel Mitchell Live-Work-Create District.
I’ve been a university administrator and chief marketing officer; a newspaper reporter, columnist and editor; a public television host and producer; a ski bum; a wine steward; and a rhythm guitar and keyboard player in a rock band (listed in declining order of financial reward).
I hold degrees in anthropology and journalism from the University of California at Santa Barbara and New York University.
Strategic / Ideation / Individualization/ Communication / Futuristic
My mission-driven approach:
I think communication amounts to far more than the written word.
I think relationships matter more than just about everything else — more than hierarchy, more than your great ideas.
I think you have to be intentional to get results — and it’s shocking how rare that is in communications and marketing.
I think that if you want engagement, you have to start with authenticity. Who are you, what is your mission, and why does that matter?
I think the best marketing is nothing more than understanding your institutional mission and values, achieving them and amplifying them.
You can see the highlights from my CV here.